Monte-Carlo, Monaco, November 12, 2008 — NewspaperDirect Inc., the world leader in multi-channel newspaper and magazine content distribution and monetization, is previewing its PressDisplay.com online news portal on the iRex digital reader at this year's Monaco Media Forum, held this week in Monte-Carlo, Monaco. PressDisplay.com's PressReader software will run on the iRex Digital Reader 1000 series, allowing readers to download their favorite daily newspapers in a matter of seconds and read them at their leisure.
With newspaper publishers facing mounting pressure to cut costs while maintaining their circulation, PressDisplay.com and the other distribution channels offered by NewspaperDirect (which include libraries, hotels, cruise ships and a range of custom-publishing solutions) are providing them with more ways to reach their readers. The iRex DR1000 is a sleek and lightweight portable digital reader featuring the world's largest electronic paper display. The 10-inch screen is as sharp and natural as reading ink on paper, unlike the strain and glare of a computer screen.
With official release in December 2008, the iRex DR1000 will join a growing list of handheld devices on which PressDisplay.com is available, offering 800+ newspapers and magazines from 80+ countries. These include Apple iPhone, Apple iPod Touch, BlackBerry and numerous smartphones.
"The DR1000 series equipped with NewspaperDirect's PressReader software will offer readers an unparalleled digital newspaper reading experience with the feel of reading a real paper," said Hans Brons, CEO of iRex. "We are pleased to be able to enhance our long-standing relationship with the newspaper industry by offering a unique reading platform to make publishers' content available to a potentially untapped new audience."
As with all its content distribution solutions, PressDisplay.com for iRex is available at no additional cost to publishers. NewspaperDirect's technology taps into the pre-press workflow of any publishing system, making it possible for NewspaperDirect to extract rich digital content that can be repurposed for use in a variety of distribution channels. NewspaperDirect provides full hosting, payment acceptance, customer service management and technical support.
"Newspaper publishers must find ways to make their content more available to their readers so that they can get their news when, where and how they want it," said Alex Kroogman, CEO of NewspaperDirect. "We are continuing to innovate and offer publishers technical solutions that enable new forms of consumption that add value for readers, publishers, and device manufacturers."
